willu is an SMS and app-based private messaging platform that utilizes hashtags.

We created willu because we were tired of algorithms, ads and let's face it - trolls, hindering the way we communicate with our audience. With a willu hashtag you can unlock your private network of followers and connect with them directly.

With willu, you choose a hashtag and it’s yours – no one else can claim it. Using SMS and in-app messaging, you can reach followers who have actively opted in to receive your content. They'll never see ads or spam in their feed; only updates, alerts and promos from your hashtag. 

You can send broadcast messages to everyone in your network simultaneously, or direct messages to individual followers. Responses can only be seen by you so you can trust the feedback you receive and the relationships you build are genuine.

To learn more about us, visit our FAQ’s.

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